Chief Minister Dr. Mohan Yadav stated that the cow and cattle rearing hold a sacred place in India’s ancient Sanatan culture. “Those who engage in cattle rearing are true ‘Gopals,’ and every home where cows are reared is a ‘Gokul,’” he said. The government has prioritized cow protection and promotion, working continuously in this direction with public participation. The goal is to double the income of dairy farmers by increasing milk production in Madhya Pradesh. With its natural resources and rich cattle wealth, the state contributes nearly 9% of India’s total milk production, and the government aims to increase this share to 20%.
To achieve this, the ‘Dugdh Samriddhi Sampark’ campaign is being conducted across villages, where veterinary doctors are visiting homes to educate farmers about advanced dairy farming techniques, breed improvement, animal health, and nutrition. The year 2024–25 has been observed as the Year of Cow Protection and Promotion in the state.