Jammu, Aug 10 (Reporter) Prof. (Dr.) K G Suresh, former DG, IIMC, and the Vice Chancellor of Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal on Saturday said that we live in the age of information where we simply inform the audience, but that we live in the age of conversation, where we directly converse with the audience. Interacting with the students of IIMC Jammu on the topic ‘Current trends and future of Media’, he shared valuable insights based on his decades of experience to guide them in the field of media. Prof. Suresh congratulated students for getting admission to the Jammu Campus of IIMC and told them that it gives them a unique advantage which is not available to students in metro cities. He told them to use this opportunity and focus on developmental journalism and other unique opportunities that Jammu offers. The former DG IIMC emphasized the importance of being factual and adhering to truth and accuracy as a journalist. Prof Suresh stated, “The emerging journalist must be a jack of all trades, just like the old times, however, must obtain mastery in one.” He guided students to become multi-taskers and hone their skills with continuous practice. He also threw light on the need to read literature to enhance language and uplift the standard. He urged the students to dig deep, research, and become full-fledged ‘factivists’. Prof. Suresh also talked about the changing ownership patterns of the means of mass communication and said one no longer has a monopoly on audience. He added that one can now reach millions of people through YouTube channels and social media platforms without any need for expensive setup. Dr Dilip Kumar, Regional Director of IIMC Jammu shared what Prof. Suresh inspired him throughout his career in the field of journalism as well as academics. The session was moderated by Dr. Vinit Utpal, Assistant Professor and Special Officer, Student Welfare, IIMC Jammu. The event was also graced by Dr. Jai Prakash Verma, Regional Director, IGNOU, Jammu. Other attendees included Dr. Vishal Sharma, HoD, Department of Electronics and IT, Government College for Women, Udhampur, Vishav, Assistant Professor, Gulshan Kumar, and Rajeev Kumar, Academic Associate...////...